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Online Contents (OLC) Slavistics

The database "Online Contents" (OLC) Slavistics gathers the approx. 300,000 tables of contents of approx. 498 most important Slavic periodicals with the reporting period from 1998 until today and is being processed continuously by the Berlin State Library - Prussian Cultural Heritage. A list of authors as tag cloud can be found here.

ID1810554756
Author(s)Karmalova, E. Ju.
Title

"Neomifologičeskaja" priroda sovremennoj reklamnoj kommunikacii = The "Neomythological" nature of advertising communication (on setting the problem)

PublishedVestnik Sankt-Peterburgskogo Universiteta : naučno-teoretičeskij žurnal, Sankt-Peterburg, 2007, 32, 345-350
Languagerus
SoundexN6635; P1772; S8766; R7456; K4666; N6625; N6270; A0272; C4666; S8226; P1715
Mediumarticle
Holdings (in Germany)ZDB-Katalog
Holdingssee in WorldCat
SourceOLC Slavistik
PURLCitation link, BibTeX

More like this:

Specifika kreolizacii v reklamnoj kommunikacii = The peculiarities of creolisation in advertising communication / Žukova, T. A.
Genezis reklamnoj kommunikacii v kontekste novoj cifrovoj kul'tury = Genesis of Communication Advertising in the Context of the New Digital Culture / Muzykant, V. L
Teorija tekstovych mirov: perspektivy issledovanija reklamnoj kommunikacii = Advertising communication viewed in perspective of the text world theory / Kušneruk, S. L.
Detskaja auditorija v diskurse reklamnoj kommunikacii: novye realii = Children's audience in the discourse of advertising communication: New Realities / Muzykant, V. L.
Vosprijatie koncepta "krasota" različnymi gruppami učastnikov reklamnoj kommunikacii = The perception of the concept "beauty" in different groups of advertising communication participants / Kolyškina, T. B.
Personifikacija i devitalizacija častej tela v reklamnoj kommunikacii = Personification and devitalizate body parts in advertising communication / Davtjan, A. A.
Традиционност кака ценностно-ориентирующий фактор рекламной коммуникации Беларуси = Traditionality as a value orientation factor of Belarusian advertising communication / Ерамейчик, Т. В.