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Bibliography of the Czech Linguistics (BibCzechLing)

The "Bibliography of the Czech Linguistics (BibCzechLing)" is provided by the Institute of the Czech Language of the Academy of Sciences of the Czech Republic (Ústav pro jazyk český AV). The database contains about 73.280 records and covers the period from 1992 till 2018. The list of subjects is located here.

ID2006CZ042107
Author(s)Čmejrková, Světla
Title

Cultural specifics of advertising in Czech: intertextuality and interdiscursivity

PublishedLinguistica Pragensia, 16, č. 2, 2006, s. 77-92
Languageeng
Classification (CZ)Čeština ve vědě, český odborný jazyk a styl
Česká jazyková komunikace a sociolingvistika
Classification (EN)Czech in science, scientific and special style
Czech verbal communication and sociolinguistics
Subjectsjazyk reklamy; intertextovost; interdiskursivita; idiomy; přísloví; čeština; parodie; styl
Subjects (DE)Werbesprache; Idiome; Sprichwort; Tschechisch
NoteZdroje a funkce intertextuality a interdiskursivity v české reklamě (přísloví, rčení, literatura, film apod.)
Mediumarticle
URLlinguisticapragensia.ff.cuni.cz (homepage)
Holdings (in Germany)see in ZDB-Katalog
Sourcehttps://bibliografie.ujc.cas.cz/documents/42107
PURLCitation link

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